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How our data works

Where the numbers come from

Instafluence reads creators’ public profiles and posts, and what a creator shares when they connect. Every figure has a date.

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Sources

Two ways in, and every figure dated

Public collection

Public creator profiles and their posts: follower counts, captions, views, likes and comments. Only what anyone can see on the profile.

Creator connection

You can ask a creator to connect their account.

Every figure has a date

Each creator record shows when its data was collected. A profile refresh collects it again.

Stale at 45 days

Older data is marked stale. After 90 days it is left out of the score. Those are the starting settings.

What "-" means

Missing shows as missing.

A "-" means we don’t have that figure yet, and the reason shows beside it. Its weight is shared out over the factors that have data, and the score says so.

How scoring works
Kavya Nair
-
Not enough data to scoreA missing factor shows as missing and the score says so.

Corrections

When a figure is wrong

Write to us at the address in the footer. Name the creator and the figure. We check it against its source, fix it if it is wrong, and tell you what we found.

Check a creator with the working shown.

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