Leadership

See what the creator budget bought.

Creators have become a real budget line, but the answers about them are often slow and hard to check. Instafluence gives your team a record you can read: what was spent, what it delivered in views, and why each creator was chosen.

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Your week

Creators are now a budget line you answer for

The spend
The creator budget grows, and it’s hard to see where it went. Each platform reports in its own way, so the numbers arrive late and rebuilt by hand.
The picks
What made a creator right lives in a few heads. When those people leave, the reasons leave with them, and the next campaign starts again.
The risk
One wrong creator or one unlabelled post can land on your desk. By then, the deal is done and the post is live.
The answer
You want to know if this is working. You get a deck, and you can’t easily check what’s behind it.

What changes

What you can see, and what your team keeps

The spend
See cost and views by campaign.
Each campaign shows its budget, its creators by stage and what it delivered in views. Your team can set optional KPI targets, and campaign tiles show progress against them. If your team uploads discount-code totals or sales a commerce platform reports, results also show those sales by creator, labelled last click only, may under-count.
The picks
Read the reason behind a pick.
A fit score from 0 to 100 says how well a creator suits one product, and each part shows its evidence. Rebook decisions stay on the record, along with any reasons your team adds.
The risk
See the checks before money is committed.
Your team can check if a creator’s likes, views and comments look real, and if their posts raise topics your brand avoids. Linked posts get a check for the label that tells viewers about a paid or gifted brand relationship. These checks are advice, and a person decides.
The answer
Ask, and check the answer.
People on your team can ask about results in plain words. Answers show the records and dates they use, so you can see what’s behind them.