Learn
Make the next campaign start smarter than the last.
What made a creator right often lives in a few people’s heads, and it leaves when they do. Here, each decision is recorded, along with any reason you add, so the next campaign doesn’t start from a blank page.
Start for freeRebook review
One decision for each creator
Rebook review is available once a deal is signed, and the 30-day results help you decide. Base each decision on what happened: the results against your targets, how the creator worked with you, and whether their paid posts were clearly labelled as ads.
- Rebook
You’re working together again.
The creator becomes a model for finding similar creators for the product, so a good result helps you find the next one.
- Pause
Not now, until a date.
Use this when the timing is wrong but the creator isn’t. They stay findable and can still be booked.
- Do not rebook
By default, a decision for the whole brand.
The creator stays findable but is flagged on shortlists where the decision applies, so your team sees the decision before booking them again. Their stage moves to Closed.
What stays with you
What the team learns stays with the team
People change jobs and campaigns end. These records carry on.
- History
See your past work with a creator.
The History tab on a creator’s page shows your past campaigns and deals with them. View history in Rebook review shows earlier decisions, so you can see what changed.
- More like these
Find more like your best picks.
Add creators who fit well as good-fit references on a fit profile, your saved description of what suits a product, and we look for creators like them. Add poor-fit references too, so you can say what you don’t want.
- Reasons
Keep the why, not only the what.
Pick a reason when a deal ends, a rebook is decided or a quote runs above usual. If the list doesn’t have yours, your team can add it while picking.
- Benchmarks
Your deals inform the next quote.
Once you’ve recorded enough comparable deals, a new quote is compared with what you’ve paid, not with a starting range.
Coming next
What this chapter adds next
- Worth rebooking
A list of past creators worth booking again.
- Alerts
Alerts and routines that watch campaigns without a prompt.
- Holdout tests
Results from holdout tests you run yourself, recorded and compared with the rest of your sales. A holdout test leaves part of your market out of a campaign, to see the difference.
- Summaries
A weekly email and a leadership summary.
